Keyword Research for SEO - Ultimate Blogging Guide [FREE]




Keyword Research for SEO - getbestgyan.com

In blogging, it is said that content is king, which is also right. But if the same content is on a wrong keyword then everything is useless. This is why it is important to know about Keyword Research.


Keyword Research is a very important part of the blogging world. If you are a blogger and want to start a blog, then you have to know about what is Keyword Research and why it is important for blogging.


If you look at this from an SEO point of view, then keyword research is the most awarded. SEO is used to get traffic to your website or blog. That is why Keyword Research is very important for SEO and blogging.



What is Keyword Research

Keyword research is a process in which we have to find out which keywords are people searching more on search engines (Google, Bing, Yahoo etc).


Keyword research increases your chances of ranking on it. If you are doing good Keyword research before writing a post, then you’ll be able to get a decent position in Google search results and your blog will easily get a very good amount of targeted traffic from search engines.


Also, Search the volume for that keyword first and check How much competition is available on that keyword? Always choose low competition keywords.

 

Types of Keywords

1. Short Tail Keyword


2. Long Tail Keyword



1. Short Tail Keywords


Those keywords that have a length of one to three words. For example,  Coffee, Best Coffee, Cold Coffee, or Hot Coffee "Affiliate marketing" or "Affiliate Marketing Program". We call them Short Tail Keywords. 


Sort Tail Keywords are very good to use, but there is so much high competition in it.



2. Long Tail Keywords


Those keywords that have a length of more than three words. For example, "Seo friendly blog post". We call them Long Tail Keywords. The search volume and competition of such phrases are low. By selecting these, you’ll be able to bring your article to the primary page in the Search Engine Result Page (SERP).



Why Keyword Research is important for SEO



keyword research for SEO - getbestgyan.com


Keyword research is an important part of SEO. Because With the help of Keyword Research you can get your article ranked high in the search engine and bring targeted traffic to your website or blog. If we publish our post without searching Keyword then the traffic on our post will come down due to which we will not be able to get the full results of our hard work.



Read also:


What is SEO & Why it is Necessary - Complete Guide 2020


How to do On-Page SEO - 10 Best Ways


How to Do Keyword Research

Keyword Research is mainly done in 4 ways and there are lots of benefits of keyword research for your blog. This is the main thing to get traffic from targeted audiences.


1. Volume


2. Competition


3. High CPC Keywords


4. Related Keywords


1. Volume

The main reason for doing keyword research is to see which words people are searching for more. Remember More Searched keywords will give you more traffic to your blog. So Selecting a keyword with less traffic has no benefit. Because even if our article ranks on such a keyword but you will still have less traffic.


2. Competition

While doing keyword research, it is also seen how much competition there is already on that keyword. If the competition is high, then it is difficult to come to the first place in the search engines. because many people have already written the article before on that Keyword. So it would be right for us to choose the high volume and low competition keywords.


3. Find High CPC Keyword (Profitable Keywords)


Google AdSense is the main source to earn money from advertising showing on your websites. Those Google Adsense ads work on the CPC model. Money earned from Google Adsense depends on how much advertisers bid on a particular keyword. So always choose profitable and high CPC keywords.



4. Related Keywords


Use the related keywords which are shown on google when you are searching for something. It will help you optimize your content better. Doing this helps Google to understand your content.


Example If your blog is on Footwear then you can use keywords like Men Shoes, Women Shoes, Kids Shoes, Women Sandals, Best Shoes under 2000, Casual Shoes, Party Shoes etc.


Benefits of Keyword Research


If you write a post after perfect Keyword Research then your blog will get more Organic Traffic.


Yout posts will rank high in search engines.


You will get more content ideas for your blog.


Your site’s domain authority will be much higher when your post will rank in top position.


The traffic you will get by ranking Keyword on google which will help you to earn more from Ads & affiliate marketing.


You can reach the target audience through Keyword Research, like if your blog is on Weight Loss, then you can use related keywords like "weight loss tips", "weight loss training", "weight loss exercises" keyword.


If you have done keyword research, then you will get the idea that how you can optimize your content to get high-rank gain in search engines.


In this way, you can make a good plan in advance, which every professional Blogger does.


Best Keyword Research Tools 

In this blogging platform, you will find many tools that will help you in doing keyword research. There are So many free and paid tools available in the market from which you can easily select phrases or words.

If you have just started your blogging career, then I would recommend that you use free tools. Some people say that with the free tool you cannot do keyword research properly. But If you know how to use these tools properly, then you can do good keyword research.


Here are some famous keyword Research tools you can check.


1. Google Keyword Planner


2. SEMrush


3. Ubersuggest


4. Keyword Everywhere


5. Ahrefs


6. KWFinder


1. Google Keyword Planner


If you want to use a free keyword research tool then you can use Google keyword planner. You can use this tool for free. This tool is from Google that is used to find keywords.

Actually, this tool is a part of Google Adwords. And for the help of advertisers, this tool is given free by Google. In Google Keyword Planner you can find out about the keyword's search value, monthly searches, competition, and CPC.

 

2. SEMrush

Semrush is a Paid tool. But you can't find any better tools like SEMrush in the market. In today's time, if you want a paid tool, then I will suggest you SEMrush. Through this, you can also keep an eye on your competitor. This tool tells you which keyword your competitor is ranking on. In this, you also get to know the long tail keyword.

By the way, buying it is not easy for the new blogger because its plain is a bit expensive. But you can take its free trial. In this, you will get all the features like keyword research, keyword analytics, keyword difficulty, CPC, competition, phrase match and organic, etc.


If you buy SEMrush's monthly plan, then you will be able to use all other features, which all professional bloggers do.


3. Ubersuggest


Ubersuggest tool is also absolutely free. With the help of this, you can do free keyword research. It is also very easy to use. You have to enter your keyword in its search bar and it tells you all the keywords related to it and it will suggest long tail keywords. You also get a lot of keyword ideas.

The ubersuggest tool is from the best SEO expert in the world Neil Patel. They have now made that tool available for free.


4. Keyword Everywhere

This is also a free keyword research tool. With the help of this tool, you can find the search value, competition, and CPC. Basically, it is an extension that adds to chrome and Firefox browsers.

Keyword Everywhere will tell you keyword search value, competition, and CPC.



5. Ahrefs


Ahref also has almost all features. Big companies use it to do keyword research.

If you want to do advanced level keyword research then Ahrefs best for you.


6. KWFinder


If you want to work only on keyword research, then these tools are the best option for you. If you talk about the price then its plans are very cheap compared to other tools.

In this tool also you can get complete information about keywords, such as search value, Trend, CPC, PPC (Pay Per Click), Keyword Difficulty, language & target country, etc.


I would recommend you to use one month plan of KWFinder to find 100-200 great keywords for your blog.




Read also:


Increase High Traffic On The Blog in 9 Ways - Full Guide [FREE] 

 

How to write SEO friendly Blog Post - SEO Techniques - 2020

 

 

 

Conclusion: So this is all about the Keyword Research topic. Please share If you like the information given by me, and comment If you have any questions. 


 

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